Sometimes I don’t know what to write. Without a topic to write about, the words don’t flow.
That’s where idea generation techniques come into play. After reading this, you will know several techniques to generate fresh ideas for your blog posts.
I’m only presenting techniques that I have used, and that worked for me.
Remember: a great blog post helps the reader go from where they are to one step further. Often, just answering a question in as much detail as needed is enough.
You don’t need to write “The ultimate guide to X”.
It’s enough to say: “You want to do X? Here’s how.”
A blog post also isn’t for everyone. It is for people at a particular step in their journey.
You don’t need to teach them everything you know (or everything that can be known). Just enough to go on.
Let’s get started.
I’ve had the best blog posts come from personal experiences and interests:
Side note: I think it’s extremely beneficial to read as a blogger. Read other blog posts, books, fiction and non-fiction. This not only boosts your creativity by giving your mind more topics to think about, but also improves your writing.
Here are sources of ideas that can work when none of the ones above work and you need some inspiration:
Analyze your previous posts. I’ve got this last idea from Josh Spector. Go through your last posts and you can do the following:
With this post I want to argue that finding blog post ideas is not dependent on creativity, but is a process that you can learn and practice.
The next time you need an idea, pick one of these techniques and try it out!
Let me know how it went on twitter.